Does The Summer Slow Down Even Exist?
What’s everybody’s outlook on the Summer slow down? Have you seen your campaigns hit the fan or is everything still running smoothly?
I’ve seen some big dips in one of my specific campaigns, and that’s ringtones. Especially this weekend. Does anybody else who has a ringtone campaign running care to elaborate? In general I think ringtones can on and off though. I have some days where I do really well, yet other days where they really suck ass.
Overall though things haven’t been too bad. What do you think?
Later,
Nick
Idea of The Day: Facebook targeting is your friend. Pick offers that you think will do well with a specific group of people and use facebook targeting to hone in on your group. In my opinion it’s better to have 20 super targeted campaigns that make $$ as a whole than one huge campaign that isn’t well set up. Even if the huge campaign is making you a lot of $$. This goes back to remembering not to put all of your eggs in one basket.
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July 10th, 2008 at 9:20 am
Hey Nick,
The much talked about slowdown is very niche specific in my experience. Offers like ringtones will definitely slow down. Of course there are several niches that pick up during summer as well:)